MARA’s objective is to serve Mt Albert residents, by protecting and promoting Mt Albert’s community interests, unique identity, character, heritage and environment; by fostering a strong, socially connected community; and by providing a focus, leadership and structure for advocating the interests of Mt Albert with national and local government agencies, local bodies, institutions or individuals.

In order to further this objective, MARA will strive to be informed and provide information, to encourage community participation, be a forum for discussion and finding solutions, to engage in legal proceedings and with council planning, to raise funds and accept donations, and to be objective, politically non-aligned and culturally aware in all its actions.